USEFUL INFORMATION
About Us | Contact Us | FAQ | Roanoke Area
What is Star City Motor Madness?
Star City Motor Madness is a celebration of America’s passion for the automobile and the love of cruising. The event, held on a Friday and Saturday in the latter part of June, draws from throughout the Mid-Atlantic and beyond. The event is a fundraiser for charity.
Will My Car Qualify for the Events?
SCMM welcomes any "classic" or "special interest" car. We define these as any car that creates a feeling of nostalgia, stimulates a memory, or fulfills a fantasy. It doesn’t matter if your car is a 2024 or a 1924. If your car fits any of the above, come join us!
How do I register and pay for the car show?
You may register by mail or online. Mail a registration form to us with payment by check or money order. If you register at the Friday party or the Saturday show we can accept cash or check. (We cannot process credit or debit cards on Friday or Saturday.) You may pre-register online and pay with a credit card until end of day, June 27th.
How late can I register?
You can register on the morning of the car show. Registration is located at the corner of Jefferson Street and Campbell Avenue. Registration opens at 8am and closes at 12 Noon. You can pre-register on Friday night during the party at the Virginia Museum of Transportation.
Pre-Register by June 17th for One Free Friday Admission
If your registration is received by June 17th by mail or online, not only are you guaranteed a free dash plaque and 2024 T-shirt but you will receive one free admission ticket to the Friday Party at the Museum, a $10 value. You must present your free admission ticket Friday night to receive one admission. If you register by mail or online after the 17th we will make every effort to mail an admission ticket to you but we can only guarantee a ticket to those whose registrations and payments are received by the end of day, June 17th.
If I pre-register, what should I expect?
Those who pre-register will receive their Friday admission ticket and car show instructions by U.S. Mail. Mailing begins June 10th. Your T-shirt, dash plaque and anything else you ordered may be picked up June 28-29 during the event.
Is reserved parking available for both events?
Those who register for the car show under the “VMT Motor Club” will have special parking at the Friday event at the Virginia Museum of Transportation. At the Saturday car show this registration provides separate access to the VMT Motor Club show area on Jefferson Street next to Elmwood Park. VMT Motor Club members will receive by mail a Parking Pass/Windshield Card to be displayed Friday and Saturday. This provides entry to the special parking.
I will have a car in the Saturday Car Show. How does that work?
A unique feature of Star City Motor Madness is that the car show is held in the heart of downtown Roanoke on streets that have been closed to regular traffic. Because of that, when you enter the show area with your car please understand that we do not have a big open area where you can line up to enter the show area. We are confined by the street layout. Those who pre-register will receive by mail a map showing how to enter the show area. Those who register on the 28th at the Friday event will receive their map then.
VMT Motor Club Members: If your car is pre-registered, there is a separate entrance on Jefferson Street at Elm Avenue.
All Others: Whether you are pre-registered or not, you must enter through the Registration Sign-in located at the corner of Jefferson Street and Campbell Avenue. (Enter sign-in from Salem Avenue east of Jefferson St. because Salem Avenue west of Jefferson St. is closed for construction.)
Handy Tip: We have plenty of parking to show your car. It is not necessary to come before we open at 8am or even shortly thereafter because that contributes to a traffic back-up. Our Registration Sign-in closes at 12 Noon so there’s plenty of time to enter the show.
I don’t have a special car but I’d like to come to Star City Motor Madness. Where can I park?
Friday: If you are attending the Friday party at the Virginia Museum of Transportation parking in front of the museum is reserved for displayed vehicles. There is parking for everyone else on nearby streets and at the city parking garage on Salem Avenue.
Saturday: For the Saturday car show there are 3 places to park right near the show:
Center-in-the-Square parking garage - 11 Campbell Ave SE
Elmwood parking garage - 402 Williamson Rd SE
Elmwood Parking lot - 197 Bullitt Ave SE (next to the Elmwood garage)
Where can I park my trailer and tow vehicle?
We have trailer parking for those showing a car on Saturday at the car show in downtown Roanoke. If you will be participating in the party Friday night you will need to park your trailer wherever your accommodations are.
Saturday the show area opens at 8am. Those with trailers may park their trailer and towing vehicle at the Virginia Museum of Transportation, which is a few blocks from the show area. The museum is at 303 Norfolk Avenue. As you face the museum on the far left is a gate that opens into the large parking/storage area of the rail-yard. Beginning at 8:30am there will be someone there to open the gate as trailers arrive. You may retrieve your trailer and towing vehicle after the car show but before 4:30pm.
Where do the proceeds from the events go?
Proceeds go to The Virginia Museum of Transportation and Center-in-the-Square, both of which are based in Roanoke. Additional donations are made to other organizations. The Virginia Museum of Transportation features a diverse collection of America’s transportation history with an impressive collection of railroad "rolling stock.” Stock," including the famous Norfolk and Western J-611 streamlined steam locomotive. With help from Star City Motor Madness, the museum has built an automotive gallery where changing automotive exhibits take place.
How do I rent vendor space?
Vendors are set up only on Saturday. At this time all vendor spaces are filled and no more applications being accepted.
Do you need volunteers?
Like most events of this kind it is run entirely by volunteers; before, during, and after. We welcome everyone. Our supporting car clubs provide most of the volunteers but you don’t need to belong to a car club to help. Helpers are needed on both days for set-up and take-down, parking, registration, and merchandise sales. To volunteer, please send an email to: emails@starcitymotormadness.com
How do I become a sponsor?
We have a wonderful family of sponsors, many of whom have been with us every year since the beginning. We welcome every type of business. To find out more about sponsorship opportunities, please send an email to: emails@starcitymotormadness.com